{"id":1369,"date":"2022-01-06T12:15:53","date_gmt":"2022-01-06T06:45:53","guid":{"rendered":"https:\/\/www.esignwebservices.com\/blog\/?p=1369"},"modified":"2022-09-21T17:24:01","modified_gmt":"2022-09-21T11:54:01","slug":"woocommerce-seo-10-tips-to-rank-your-estore-faster","status":"publish","type":"post","link":"https:\/\/www.esignwebservices.com\/blog\/woocommerce-seo-10-tips-to-rank-your-estore-faster\/","title":{"rendered":"WooCommerce SEO – 10 Tips to Rank Your eStore Faster"},"content":{"rendered":"

There are approximately 24 million eCommerce sites across the globe. However, less than a million manage to generate revenue of around $1000 per month.<\/em><\/p>\n

This is because about 67.6% of the organic traffic is directed towards the first 5 sites<\/em> of a search engine results page. It shows that even though there is room for businesses to grow in the online arena, the competition is quite severe.<\/p>\n

WooCommerce<\/strong> is a great tool for business owners who want to see their eStore<\/strong> at the top of the SERPs. This comprehensive guide will introduce you to WooCommerce SEO<\/a> and discuss multiple tips to rank your eStore faster. Prior to that, understanding what WooCommerce is essential.<\/p>\n

What Is WooCommerce?<\/h2>\n

WooCommerce<\/strong><\/a> is an open-source WordPress plugin<\/a> that specifically benefits eCommerce websites<\/strong>. The main purpose of this plugin is to create the most impactful CMS (content marketing system)<\/strong> and utilize it to run an eStore.<\/p>\n

Its open-source nature lets website owners personalize every aspect of their store and effortlessly build custom extensions. As of 2021, about 4.4 million websites use this plugin <\/strong>which is 7.4% of all the websites.<\/em><\/p>\n

Now moving on to the tips!<\/em><\/p>\n

10 Tips To Rank An eStore Faster Through WooCommerce<\/h2>\n

This plugin <\/strong>powers about 29.35% of all existing online stores as of 2021<\/em>. These 10 tips for WooCommerce SEO<\/strong> will help a website acquire a better SERP position. They are neither complicated nor confusing, and even individuals with no prior WooCommerce knowledge can somewhat apply them. However, opting for expert assistance will certainly offer an edge.<\/p>\n

1. Ensure The eStore Is Mobile-Friendly<\/h3>\n

Almost 82% of online shoppers in the US<\/strong> have used their mobile phones for shopping at least once. Moreover, 65% of people would even go as far as comparing prices and product specifications on their phones.<\/p>\n

\"Ensure<\/p>\n

This proves that mobile-friendliness does not just stop after one reaches a store but continues until a purchase has been made. These issues have nothing to do with WooCommerce\u2019s core functionalities and only depend on the type of theme one uses for his\/her website.<\/p>\n

Mobile-friendliness<\/a> is also a major ranking factor for Google; so, it should be one of the first things to optimize in a WooCommerce website.<\/p>\n

2. Improve Your URL Structure<\/h3>\n

Individuals using WordPress and WooCommerce should also enable WordPress permalinks<\/strong>. These ensure a website’s URLs are accessible to search engines and visitors.<\/p>\n

One can do this by going to the settings on the WordPress dashboard, selecting Permalinks,<\/strong> and finish by choosing a URL structure of his\/her choice. Once enabled, these will allow website owners to use effective keywords in their URLs instead of just product IDs.<\/p>\n

\"Improve<\/p>\n

Individuals should also keep URLs short and descriptive to make them more comprehensive for both visitors and crawlers.<\/p>\n

3. Optimize Images For Better User Experience<\/h3>\n

Images play an important role in eStores as they help a customer understand the product better and also result in a certain fraction of conversions. However, if these images are large and take up a lot of domain space, it can slow the loading speed, thereby decreasing the user experience substantially.<\/p>\n

Hence, an essential WooCommerce SEO tip<\/strong> would be compressing the images to keep their quality intact. Also, you should use alt texts as it makes the pages accessible to a searcher that relies on the page readers to browse. These texts also increase the chances of image ranking on image searchers, increasing visibility even further.<\/p>\n

4. Be Aware Of Duplicate Content<\/h3>\n

Often, you can make the mistake of creating content that is significantly similar to other content on the internet. In such cases, search engines blacklist the content tagging them as “duplicate content<\/a>“.<\/p>\n

It is necessary for business owners to actively check if the content that is being uploaded on the website is 100% authentic or not. Sometimes, Google also rewards websites that only publish genuine content consistently.<\/p>\n

There is also a possibility of creating content similar to existing pages on the website, especially if you have more than one domain. In such cases, it is ideal to redirect such potential duplicate pages to reliable content.<\/p>\n

5. Make Use Of Rich Snippets<\/h3>\n

Rich snippets are a great way to boost the visibility of a website as it contains what Google likes the most – unique information<\/em>. This information will also attract the interest of the visitors and compel them to check the entire page.<\/p>\n

You can use plugins like WP Review<\/em><\/a> or All In One Schema Rich Snippet<\/em><\/a> to optimize your content, improving its chances of becoming a snippet. However, business owners should understand that a lot depends on Google and its algorithms when it comes to featuring content as a rich snippet, and it might not just happen on the first try.<\/p>\n

\"Make<\/p>\n

Individuals can always improve their website’s chances by partnering with a WooCommerce SEO<\/strong> agency with substantial experience in the field.<\/p>\n

6. Apply SEO Plugins In Your Site<\/h3>\n

There are numerous SEO plugins<\/a> designed for WooCommerce<\/strong> that you can use according to your business model. Here, the tricky part is selecting the right one for your business among the thousands of extensions and plugins that you have at hand.<\/p>\n

However, there are some definite picks a business owner cannot skip on, like:<\/p>\n