Best 8 Tips for Doubling Your Google Ads Conversion Rate

Best 8 Tips for Doubling Your Google Ads Conversion Rate

It is common to expect more from your investments, no matter where. However, this expectation is hardly ever fulfilled without exerting substantial effort on your¬†marketing strategy. But this does not have to be the case all the time, and you can improve returns in certain aspects. One such aspect is¬†Google Ads, which lets you reach your target audience with ease. However, the Google Ads conversion rate entirely depends on how excellent your marketing skills are. What is the Conversion Rate?…

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SEO Techniques to Increase Organic Traffic in 2023

SEO Techniques to Increase Organic Traffic in 2023

It is important to get placement on the first search engine result page (SERP) to increase organic traffic (visitors from unpaid sources). This is because, according to Backlinko, only 0.78% of the users land on any website from the second page of Google‚Äôs SERP. If the pages are not properly optimized, your website can fail to get its desired result, such as enhancing organic traffic, brand reputation, leads, and conversion. Therefore, you must about¬†organic SEO¬†and traffic to significantly improve your…

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How Can Professional SEO Services Help Your Business?

How Can Professional SEO Services Help Your Business?

To increase your business opportunities, you must hold or retain high brand recognition in a market. Your targeted need to know about you, and your products to even consider purchasing anything.¬†Professional SEO Services¬†help your website get higher online visibility against users' search intents and improve sales altogether. They ensure that by securing higher positions for your webpages in the SERP, users can view your pages on the same. This way you get a higher traffic inflow to influence them for…

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Real Estate SEO: 10 Tips to Get More Leads in 2023

Real Estate SEO: 10 Tips to Get More Leads in 2023

Real estate SEO¬†is a marketing process to facilitate scaling organically. It has become essential for realtors to grasp digital marketing¬†in recent times. This is because the traditional methods of cold pitching and long meetings are gradually becoming obsolete. Moreover, real estate is a dynamic platform. Hence, its competition is quite high. For realtors looking for opportunities to be unique, this is the right time to get accustomed to¬†real estate SEO services. What¬†is Real Estate SEO? In simple terms, SEO for…

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Google Ads Tips to Generate Quality B2B Leads

Google Ads Tips to Generate Quality B2B Leads

B2B PPC advertising is a method to generate authentic links in order to grow a business company. This¬†digital marketing strategy¬†is one of the most popular among those companies that seek those who are looking out for them. B2B companies¬†have a limited target audience when compared to B2C companies. This is because the former targets other companies instead of the general mass. Nevertheless, they strive to make the optimum use of this strategy to drive in more authentic leads. Benefits of…

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Ultimate WordPress SEO Guide for Beginners

Ultimate WordPress SEO Guide for Beginners

Any individual associated with a website or website development has come across the term¬†search engine optimization. In fact, the procedure is so widely practised that content management systems (CMS) have certain aspects of it built-in. One such CMS is WordPress, specifically known for its SEO friendly elements. The platform is so popular that more than¬†455 million websites¬†are built on it. But before you learn how you can benefit your site with WordPress SEO, you need to understand its basics. Why…

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Fix a Slow WordPress Site & Pass Core Web Vitals

Fix a Slow WordPress Site & Pass Core Web Vitals

While searchers' satisfaction was always at the forefront of concerns for Google, there weren't any defined metrics to measure that. It is only in 2020 that the search engine came up with¬†Core Web Vitals¬†that primarily focuses on User Experience (UX). The primary metric that it assesses to determine UX is your website's loading speed. It is a thing to be concerned about if your website is on some random CMS. However, fortunately, WordPress speed optimization is a relatively straightforward task.…

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